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Online Sales
All You Need to Know Before You Start Working With a Lead Generation Company
A sales pipeline full of quality leads is every business owner's dream. Once you have that, it feels almost as good as winning a lifetime supply of your favorite chocolate bar. But those supplies never really last a lifetime, do they? And you shouldn't take your lead supply for... read more
Live Chat Metrics Explained in Human Terms
Don't you hate it when you're trying to figure out your live chat metrics and all you get are a bunch of confusing numbers? Or spending a lot of time every day looking at Google Analytics and trying to find what data you need this time? Setting up proper analytics can be daunting... read more
13 minutes
Jan 18, 2023
Connect with customers
LiveChat is a complete customer service platform that delights your customers and fuels your sales
The Live Chat for Squarespace Secret Nobody Told You About
Out of all website builders, you decided to build your website on Squarespace. You chose a template, started a trial account, got a domain name, tweaked the design, and finally launched your website. Now you can sit back and watch visitors flooding your online store, ready to... read more
Why Do You Need Live Chat for Shopify Integration
If you have a store on Shopify, chances are your business is doing great. You have a nice-looking store and you’re able to manage it from one place. Now, you’re probably wondering how to connect with customers and increase your sales. For that, I have a simple answer - live chat... read more
Video Shopping and What Does Coffee Have To Do With It?
For some, the COVID-19 pandemic and its consequences haven’t turned out all that bad. How so? Take a look at shopping. Sure, the way we buy stuff has been transforming over the past decade or so, with more and more people shifting towards online purchases. Ecommerce has been... read more
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Why Is Customer Life Cycle Marketing Not Just Another Buzzword?
Creating content just for the sake of it is a waste of time. If you’ve been creating content without a plan to support it, you’re in for an unpleasant surprise. That surprise is a lack of customers even though you thought you did everything in your power to attract them to your... read more
What’s the Voice of the Customer and Why Will It Kill Your Sales if You Don’t Have It?
Do you remember the last time you bought something online? Can you remember what convinced you to choose a particular product or service over other options? We’re swamped with ads all over the web. Whether it’s social media, mobile apps, or a simple Google search results page,... read more
Effective Business Strategies for Selling on a Marketplace
Marketplaces are a powerful tool in the ecommerce world. Whether you need a place to test the popularity of your product or you're looking to tap into a new audience with an established brand, a marketplace can do the trick. Here are a few things to consider when using a... read more
12 minutes
Feb 11, 2021
How To Predict Cart Abandons and Save Them With Live Chat
Cart and checkout abandons are the biggest cause of lost revenue for any ecommerce store. Depending on your industry and the time period you review, you’ll see an average cart abandonment rate of around 75%, according to Barilliance. This can be even worse, with mobile cart... read more
12 minutes
Jan 8, 2021
5 Omnichannel Marketing Tactics To Boost Your Sales
Omnichannel marketing has been a buzzword for some time now, and for good reason. Rather than putting all your eggs in one basket and concentrating solely on, say, email campaigns, omnichannel marketing uses multiple channels to provide your customers with an immersive,... read more
8 minutes
Dec 16, 2020
6 Copywriting Tips To Help You Sell More
If you had to choose the most fundamental skill of a good marketer, which one would you pick? I’d go with copywriting. If you know how to write good copy, copy that will spark your customers to take the desired action, you’re on your way to success. Whether it’s buying your... read more
How Ecommerce Chatbots Can Become a Game Changer This Holiday Season
The holiday season is going to be different this year. Big players, like Walmart and Target, decided to close on Thanksgiving so they don’t give customers a reason to gather in crowds. Also, many customers are now buying different goods than they normally do, and they’re making... read more
11 (Ethical) Ways to Collect Customer Data
Big data is BIG. According to a study by IBM, 90% of all the existing data in the entire world has been created in just the last two years. 2.5 quintillion (that’s 2.5 with 18 zeros behind it) bytes of data are generated every day. To put that into context, TechJury reported in... read more
10 Steps to Gain and Retain Trust on Your Ecommerce Website
So, you’ve had a gorgeous ecommerce website designed. The landing page is relevant and clean, with eye-catching call-to-actions and compelling SEO optimized content. Your checkout page and shopping cart are simple and intuitive. On top of all that, the widgets you’re selling are... read more