Sell

Sales is more than transactions. Each sale is an opportunity to create a lasting connection. In Sell we give you tips for online sales, lead generation, and customer retention. But we also want to show how sales is a part of outstanding customer service.

How the Internet of Things is Transforming Customer Experience

The IoT (Internet of Things) is one of the most popular phrases in the tech industry at the moment. The technology is rapidly expanding and so are the number of devices. In fact, IHS Markit expects that by 2030, 125 billion devices could be connected via the IoT. So what exactly... read more

Shane Barker
8 minutes
Nov 20, 2018

8 Ways to Decrease Shopping Cart Abandonment Rates

Picture this – you are heading a brick and mortar store and watching customers lined up at the cash counter makes for a delightful sight until they abruptly change their minds and leave without making a purchase. Ouch. Now, that’s a ‘so close, yet so far’ kind of a situation.... read more

Adela Belin
7 minutes
Nov 9, 2018

Compared E-commerce Platforms for Building a Perfect Site That Converts

Running a successful online business is never an easy task. Whether a business will succeed or not depends on numerous factors, some of which aren’t even in your control. Luckily, this means that there are factors that you can control and it means that choosing the best... read more

Nina Ritz
7 minutes
Nov 6, 2018

How to Increase Conversions and Leads With LiveChat

The main problem faced by customers during online shopping is they do not have someone to answer their questions right away. And they want to have someone to address their concerns and help them in real time. 51% of customers think that businesses should not only be available,... read more

Brandon Leibowitz
5 minutes
Nov 2, 2018

How to Increase Ecommerce Conversion Rate with Live Chat

I like to dig out marketing insights like a gold miner digs for gold. Uncovering a new marketing insight is like discovering a gold nugget that has the potential to increase ecommerce conversion rate. Conversion is where the money is. Recently, as I was digging through data for a... read more

Michael Cooney
7 minutes
Oct 12, 2018

6 Email Personalization Techniques You Can Start Using in Your Campaigns

As sophisticated digital marketing strategies continue to evolve and produce impressive results, a question that often comes up is: “is email marketing still relevant?” It is. Its average ROI of $44 for every $1 spent shouldn’t and will not go away anytime soon. Thanks to its... read more

Pauline Farris
7 minutes
Sep 7, 2018

How to Create Product Demos That Sell Better

Recording or hosting live product demos are a great way for inbound sales teams to better connect with customers. No matter what you sell, the product demo can move a lead along by showing the range of features and benefits in one comprehensive experience. A demo isn’t... read more

Win Risner
6 minutes
Sep 5, 2018

Companies Offering Convenience Are Taking Over The World

I think that there is a revolution taking place in the world of business. I call it The Convenience Revolution, and I’ve written an entire book about it and how you can use convenience to take your customer service to the next level. This revolution is affecting all kinds of... read more

Shep Hyken
5 minutes
Aug 31, 2018

How Real Estate Agents Can Boost Sales Using Live Chat

Real estate is a people-driven business. To close a sale, face-to-face interactions are necessary. But increasingly, the initial communication between a real estate agent and a potential homebuyer happens online. Online communication has its benefits—speed, reach, ease of use.... read more

Lisa Harroy
5 minutes
Aug 24, 2018

Is Augmented Reality Marketing the Next Big Thing

The forecast for the global augmented and virtual reality market size is pretty clear. We should expect to see massive growth by 2022. How massive? 209.2 billion dollars massive! Augmented reality is one of the most important technology trends at this point. It’s extremely... read more

Patricia Wilson
8 minutes
Aug 20, 2018

The New SEO “Normal” – Data Driven Marketing

For years, marketers have watched as Google has changed its algorithms, and they have adjusted accordingly. Why? Because they want to get on at least first page of results when a search is performed. They have researched the best keywords/phrases and carefully placed them into... read more

Dina Indelicato
8 minutes
Jul 31, 2018

Designing a Content Marketing Strategy to Boost Customer Loyalty

When we think of content marketing, what do we think of? Many will say SEO, and many more will say lead generation. But what I think of is interaction, and the loyalty this can create. The average person consumes around 11.4 pieces of content before making a purchase. And some 84... read more

Raj Jana
6 minutes
Jul 20, 2018

5 Lead Generation Hacks for Ecommerce Brands

In 2017, HubSpot conducted a study to understand the relationship between customers and brands, and how it is evolving. The study revealed that 63% of marketers report their biggest challenge is generating enough leads and traffic. So if there’s a surefire way to ensure business... read more

Brandon Brown
7 minutes
Jul 6, 2018

How to Exceed Customer Expectations using SaaS Tools

Customer experience has evolved into a strong differentiator among businesses of all kinds and functions of today’s age. Going by a research conducted by the Walker Information, customer experience will overshadow price and product as the primary brand differentiator by the year... read more

Jarred Cornell
7 minutes
Jun 28, 2018