Sales is more than transactions. Each sale is an opportunity to create a lasting connection. In Sell we give you tips for online sales, lead generation, and customer retention. But we also want to show how sales is a part of outstanding customer service.

How Real Estate Agents Can Boost Sales Using Live Chat

Real estate is a people-driven business. To close a sale, face-to-face interactions are necessary. But increasingly, the initial communication between a real estate agent and a potential homebuyer happens online. Online communication has its benefits—speed, reach, ease of use.... read more

Lisa Harroy
5 minutes
Aug 24, 2018

Is Augmented Reality Marketing the Next Big Thing

The forecast for the global augmented and virtual reality market size is pretty clear. We should expect to see massive growth by 2022. How massive? 209.2 billion dollars massive! Augmented reality is one of the most important technology trends at this point. It’s extremely... read more

Patricia Wilson
8 minutes
Aug 20, 2018

The New SEO “Normal” – Data Driven Marketing

For years, marketers have watched as Google has changed its algorithms, and they have adjusted accordingly. Why? Because they want to get on at least first page of results when a search is performed. They have researched the best keywords/phrases and carefully placed them into... read more

Dina Indelicato
8 minutes
Jul 31, 2018

Designing a Content Marketing Strategy to Boost Customer Loyalty

When we think of content marketing, what do we think of? Many will say SEO, and many more will say lead generation. But what I think of is interaction, and the loyalty this can create. The average person consumes around 11.4 pieces of content before making a purchase. And some 84... read more

Raj Jana
6 minutes
Jul 20, 2018

5 Lead Generation Hacks for Ecommerce Brands

In 2017, HubSpot conducted a study to understand the relationship between customers and brands, and how it is evolving. The study revealed that 63% of marketers report their biggest challenge is generating enough leads and traffic. So if there’s a surefire way to ensure business... read more

Brandon Brown
7 minutes
Jul 6, 2018

How to Exceed Customer Expectations using SaaS Tools

Customer experience has evolved into a strong differentiator among businesses of all kinds and functions of today’s age. Going by a research conducted by the Walker Information, customer experience will overshadow price and product as the primary brand differentiator by the year... read more

Jarred Cornell
7 minutes
Jun 28, 2018

Top Tips to Master B2B Lead Generation Using Live Chat

As a B2B company, you’ll know that the process of attracting, nurturing and converting leads is the cornerstone of your business. However, it’s tricky to maintain a steady volume of high-quality leads, especially through email, content and social media. In fact, HubSpot’s State... read more

Maryann Thomas
11 minutes
Apr 20, 2018

How Live Chat Can Help Improve Average Order Value

I’m sure most - if not all - ecommerce store owners will agree that the only thing better than making a sale is making an even bigger sale. Whether selling more big-ticket items than usual or offloading an increased number of small-ticket products during individual transactions,... read more

Anthony Capetola
13 minutes
Apr 13, 2018

How to Create the Perfect Abandoned Cart Emails

As an online store owner, you do everything you can to make sure that your business is running smoothly. You make sure the best photos of your products are taken. You craft the best product descriptions. And you make your site load times quick and navigation easy. Despite... read more

8 minutes
Apr 10, 2018

Can Social Media Help in Retaining Your Customers?

Retaining customers is one of the critical challenges every business face in this day and age. Keeping up with exceptional service, quality and going that extra mile to satisfy your customers have never been as tough as it is now. Balancing between retaining existing customers... read more

Meenakshi Krishnan
9 minutes
Mar 20, 2018

How to Improve Your Landing Page Conversion Rates

Having an online business is challenging. You need to staff your website with the high-quality content and great graphics or photos. You need to come up with ideas to bring people to your website - from social media, other websites and mostly, from search engines. You want people... read more

6 minutes
Mar 13, 2018

6 Tactics to Affect the Buying Decision Process on Instagram

Wouldn’t it be great if you could sell on Instagram? As one of the fastest-growing communities has rapidly grown to 800 million monthly users, the lucrativeness of using Instagram for eCommerce has increased as well. More and more companies opt for building their businesses on... read more

Hugh Beaulac
10 minutes
Mar 9, 2018

How to Boost Traffic with These Five Ecommerce Website Tools

Anyone who has managed an e-commerce business knows how difficult it is to sell online and boost returns on investment. Even the best online sellers have to constantly innovate in order to sustain their sales growth. This is where e-commerce website tools come handy. E-commerce... read more

Diana Ford
6 minutes
Feb 27, 2018

How Long Does It Take to See Results From SEO

A common question that businesses ask in relation to SEO is ‘how long will it take to work?’ It is natural that when you are investing in a marketing service that you want to ensure that it is as successful as possible. Otherwise, it is not a worthwhile investment to make.... read more

Paul Granger
6 minutes
Feb 20, 2018