Sales is more than transactions. Each sale is an opportunity to create a lasting connection. In Sell we give you tips for online sales, lead generation, and customer retention. But we also want to show how sales is a part of outstanding customer service.

The Most Useful Analytical Data in Google Analytics

While getting traffic to your website is the first goal of any digital or ecommerce business, it is only the first step. It’s not enough to just have website visitors. Website visitors need to be converted from potential customers to paid customers. Their experience on your... read more

4 minutes
Apr 2, 2020

Anticipating Disruption with Conversational Advertising

Conversational advertising is upending traditional approaches to advertising. Print, radio, TV, and online advertising have all had their moments in the spotlight, but the interactions they produced were largely the same: a one-way impression forced on the viewer or listener.... read more

8 minutes
Mar 10, 2020

10 Steps to Gain and Retain Trust on Your Ecommerce Website

So, you’ve had a gorgeous ecommerce website designed. The landing page is relevant and clean, with eye-catching call-to-actions and compelling SEO optimized content. Your checkout page and shopping cart are simple and intuitive. On top of all that, the widgets you’re selling are... read more

4 minutes
Mar 6, 2020

Black Friday Retail: How Offline and Online Will Live in Harmony

Can you feel it, coming in the air tonight? It's a big holiday season for retail. Bigger than 80's hair. We hacked the mainframe and found the secret data – this could be The Trillion Dollar Season. Join LiveChat for a week of articles and videos dedicated to Black Friday and... read more

13 minutes
Nov 20, 2019

Last-Minute Tips for Ecommerce Success on Cyber Monday

Can you feel it, coming in the air tonight? It's a big holiday season for retail. Bigger than 80's hair. We hacked the mainframe and found the secret data – this could be The Trillion Dollar Season. Join LiveChat for a week of articles and videos dedicated to Black Friday and... read more

8 minutes
Nov 18, 2019

4 Automation Strategies to Earn Your Customer’s Loyalty

We live in a culture of instant gratification, and consumers expect a fast and convenient customer experience from brands 24/7/365. So, the ability to deliver an outstanding and unique customer experience is key to effective customer acquisition and retention. It is a fact that... read more

Matt Shealy
8 minutes
Oct 31, 2019

Ultimate Guide to Setting up Your First Online Shop With Shopify and WooCommerce

Business ideas require effective actions to become a reality. Obviously, everyone wants to earn cash from their ideas. But who says that you have to spend hundreds and thousands of pounds on buying a piece of land and then converting it into your shop when you can easily do it... read more

Shawn Mike
9 minutes
May 10, 2019

Copywriting Done Right: 5 Brilliant Web Copy Examples

The modern-day online user has a short attention span and prefers precise, conversational and scannable writing. To make things even more challenging for marketers, Sumo analyzed 650,000 pageviews and discovered that only 20 percent of visitors finished an article. Another study... read more

Rukham Khan
10 minutes
Apr 3, 2019

Benefits of Integrating LiveChat on an OpenCart eCommerce Platform

OpenCart is an open-source ecommerce platform that allows you to customize and manage your store thanks to dozens of available extensions. Among them, you can also find live chat - a solution that allows you to support your online customers whenever they need your help. Live chat... read more

Ronak Meghani
7 minutes
Mar 8, 2019

Is SMS Marketing Legal and Still Alive?

Gone are the days when there were doubts if SMS marketing was even legal. Marketing boards all over the world choose to make SMS marketing legal. Why? Well, let's face it - for the express purpose of increasing customers’ loyalty. So, in case you are not using SMS marketing... read more

Tommy Stone
7 minutes
Feb 19, 2019

Best Super Bowl Commercials of 2019 (Plus This Year’s Crazy Numbers)

Go Patriots!... Again. Super Bowl LIII is officially over, leaving The New England Patriots with the sixth Super Bowl win (sorry, LA Rams!). Both sides’ defense was so strong that it resulted in the lowest-scoring Super Bowl of all time, with the 16 total points scored... read more

Justyna Polaczyk
6 minutes
Feb 4, 2019

List of Marketing Tools You Won’t Be Successful Without

A big part of successful online marketing campaigns are the tools and resources used to create them. The best thing about online marketing tools is that most of them are either very cheap or free to use and you will be able to easily find them online. But just like with anything... read more

Daniela McVicker
10 minutes
Jan 23, 2019

Increase Sales through Ingenious Product Content – Here’s Your Guide

Think product descriptions don’t matter? Think again. According to a recent study by Salsify, 87% of online shoppers say that product description is either extremely or very important as they consider purchasing decisions. And Overstock reported that once it began using... read more

Marie Fincher
7 minutes
Jan 11, 2019

10 Lead Magnets that Will Help You Grow Lead Database

There are four reasons to use lead magnets. In the beginning, we use them to make contact with a potential customer. Another thing is giving away free stuff to establish a bond with users. The third reason is e-mail address gathering and the last, but the most important one: we... read more

Sylwester Karnuszewicz
10 minutes
Jan 4, 2019

Ecommerce CRO: How to Properly Measure and Increase Site Conversion

If you are on an e-commerce business, then the conversion is your ultimate goal. All your marketing initiatives are then centered on conversion rate optimization. Improving your conversion rate is very important because it tells how effective you are in transforming mere visitors... read more

Andi Croft
10 minutes
Dec 21, 2018