A Guide for Increasing Sales Through Ingenious Product Content
6 minutes
Dec 2, 2024
Content marketing
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6 minutes
Dec 2, 2024
How To Write Better Content — 8 Content Marketers and Copywriters That You Should Learn From
"Your content sucks!" — that's a sentence that no company, content marketer, or copywriter wants to hear. For years we've been told that content is king and that it's key to getting qualified leads that’ll eventually convert to paying customers. There's no denying that. However,... read more
Why Is Customer Life Cycle Marketing Not Just Another Buzzword?
Creating content just for the sake of it is a waste of time. If you’ve been creating content without a plan to support it, you’re in for an unpleasant surprise. That surprise is a lack of customers even though you thought you did everything in your power to attract them to your... read more
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Copywriting Done Right: 5 Brilliant Web Copy Examples
The modern-day online user has a short attention span and prefers precise, conversational and scannable writing. To make things even more challenging for marketers, Sumo analyzed 650,000 pageviews and discovered that only 20 percent of visitors finished an article. Another study... read more
10 minutes
Apr 3, 2019
Designing a Content Marketing Strategy to Boost Customer Loyalty
When we think of content marketing, what do we think of? Many will say SEO, and many more will say lead generation. But what I think of is interaction, and the loyalty this can create. The average person consumes around 11.4 pieces of content before making a purchase. And some 84... read more
6 minutes
Jul 20, 2018
How Reading Bad Guest Posts Helped Me to Become a Better Content Writer
Some time ago, we decided that it’s time to start to accept guest post contributions. It sounded like the best idea ever! Through the eyes of imagination, I saw our blog flooded with great posts all these great content writers would send us! I saw tons of valuable content... read more
Content Marketing Calendar: An Essential Piece Of Your Marketing Strategy
How many times did you have a great content idea you forgot about days or weeks later? How many times did you have to reschedule a post because something more important came up? Everyone reading this probably knows that one of the best ways to grow your business is through... read more
10 minutes
Oct 18, 2017
The Definition of Content Marketing
Content marketing’s PR has its ups and downs. It’s been proclaimed the king of marketing universe on one day, to be questioned as an efficient marketing strategy on the day after. But you know what? Don't fall into articles that proclaim the death of content marketing. Seriously,... read more
SEO Optimization Tips: Step by Step Guide on How to Write a SEO Optimized Article
Many content writers struggle to get attention to posts on their company's blog. They write the best of them, they try to choose topics their audience would love, they do all they can to make their texts interesting and useful at the same time. And after a promotional peak,... read more
SEO for Dummies: What Is SEO and How to Make a Good Use of It
SEO, also known as Search Engine Optimization, is a nightmare of many entrepreneurs and marketers. All of them want to hit first pages of Google rankings with their pages and they all see SEO as a malicious obstacle standing between them and better Google ranks. But what if we... read more
How to Create an Interest Graph
There is one resource that always plays a role in modern businesses, a key element that often remains elusive and hard to come by. Information, the missing puzzle piece for many businesses, comes at a very high price today. What a better way to gain that valuable data than... read more
