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Close More Deals with Time-sensitive Offers via the Mailchimp Integration

Wojciech Guminski
2 min read
updated: Jun 14, 2023

Maximizing revenue and closing deals are at the forefront of every business owner’s mind. In a market where customer interactions can make or break a sale, it’s crucial to seize every opportunity and win hesitant customers. 

One of the most effective tactics to achieve this is by creating a sense of urgency through exclusive promotions, which encourage customers to take immediate action. By integrating LiveChat with Mailchimp, you can leverage the power of time-sensitive email journeys to target those undecided prospects, ultimately boosting your revenue and capturing more deals.

To better understand the benefits of this integration, let’s delve into a use case that demonstrates its effectiveness.

Use case scenario: Encouraging action with time-sensitive offersLink icon

Meet James, a potential customer browsing your online electronics store for the latest gaming console. He initiates a chat conversation with Kelly, one of your agents, to inquire about the availability of a limited-edition bundle.

Chat Dialogue:Link icon

Sensing that James might need an extra incentive to make a decision, Kelly tags the chat, triggering a time-sensitive email journey for James.

Email Content:Link icon

Conclusions: Time-sensitive offers propel your businessLink icon

In our story:

  • The agent presented a limited offer to the customer. The customer ended the chat undecided if he wants to proceed with the purchase.
  • Feeling that the customer is still undecided, the agent tagged the chat with a dedicated LiveChat tag.
  • Thanks to the integration between LiveChat and Mailchimp, the tag triggers a predefined email journey.
  • The customer received an email with a convincing offer regarding the product bundle discussed on chat which pushed him to make the purchase.

By using the LiveChat and Mailchimp integration to create time-sensitive email journeys, you can effectively retarget uncertain customers and increase the likelihood of closing more deals. This approach helps you rescue potential revenue and provide customers with valuable products at great prices, without coming across as pushy or scammy. 

Give it a try and see how this powerful combination can boost your revenue and help you close more deals.

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