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Product Marketing Manager

Full-time Remote

LiveChat is a fully remote product company. Our suite of products (seven by now!) improves customer care and the online sales of over 32,000 companies from 150 countries worldwide.

We’re on a mission to remove barriers from communication, and we need your help as a Product Marketing Manager in one of our Product teams.

Core Values

Our business philosophy is strongly rooted in the way we operate. These values are shared by our whole team. In them, we look for purpose, motivation, and encouragement.

  • “Fight for every inch” mindset. We are still in startup mode! We prefer thinking over spending money.
  • Keep it simple. Don’t overcomplicate things, and focus on what really matters: high-quality results. Prioritize working smart with quick iterations.
  • Teamwork. Your work adds more value and leads to better results when combined with someone else’s work. Share your knowledge, and help one another.
  • Take ownership. Focus on releasing on time and delivering value to customers. Take ownership of your responsibilities. Avoid distractions.
  • Tell it how it is. Be direct and honest. Share your doubts openly. We only improve as a team with honest feedback.
  • Be creative. Use your imagination to transcend traditional ideas, rules, patterns, forms, methods, and interpretations. Create a new status quo.
  • Learn from mistakes. Experiment. Only then can we evolve into a stronger company. At the same time, pay attention to your errors and share them with others.

You may learn more about our vision and mission from LiveChat’s Constitution.

About the Role and Your Team

Join our ambitious and creative marketing team as Product Marketing Manager to develop and execute an effective promoting strategy for one of our products: ChatBot, HelpDesk, KnowledgeBase, and Global Accounts. Together we’ll choose which one fits you the best!

We believe in product-led growth. That’s why you’ll work closely with your product team to ensure that the roadmap supports your growth vision.

You’ll also have a huge opportunity to coordinate marketing campaigns driven based on your ideas with great support from our CMO Szymon, Head of Product Marketing Rafal, other PMMs (Szymon, Mateusz, Janek) and the whole Creative team.

Things you’ll do on a day-to-day basis:

  • Building distribution channels that drive demand;
  • Coordinating marketing campaigns to present our product’s value proposition and features to current and new potential customers;
  • Cooperating with creative teams of content marketers, graphics designers, web developers, video editors, PPC and SEO specialists etc.;
  • Taking care of product messaging on the website, in email campaigns, PR activities, ads, and more;
  • Expanding online visibility by coordinating content strategy;
  • Researching customers’ needs and experiences;
  • Analyzing your efforts and creating optimization plans.

Our work happens in eight-week cycles. Every two months, we prioritize our tasks and pick objectives for the next iteration. We strive to shape our tasks before we assign them in order to avoid surprises. Marketing has to be agile though. Sometimes, unforeseen issues arise, but we try to account for that during planning.

We use Jira to track our tasks, Slack to communicate, Confluence for our long memory, and Figma as a place where the design happens and is handed off to devs. Beside that we use tools like Ahrefs, Autopilot, Mailchimp, Google Analytics, and more, to make our marketing efforts happen.

About You

You might be a good fit for this role if you’re:

  • An ambitious, outcomes-oriented person with strong communication skills;
  • A team player: you work together with a team, leveraging available resources instead of single-playing the execution;
  • Well organized: you know how to set the priorities right and manage complex projects without assistance;
  • Data-oriented: you seek proofs in data and metrics instead of just trusting your intuition;
  • Able to rely on your experience: don’t A/B test everything just for the sake of testing;
  • A storyteller: you have a gift to tell stories and influence people; you constantly practice verbal and written communication skills.

Our ideal candidate will have:

  • Vast experience in online marketing strategies and coordinating marketing campaigns;
  • Understanding of the SaaS business model and the most important SaaS metrics;
  • Practical knowledge of tools for marketing automation, email marketing, analytics, and project management;
  • Ability and experience in drafting product websites with a focus on conversion rates;
  • Get things done” attitude;
  • Great command of the English language - both written and spoken;

Process

After you’ve filled out the application form and attached your CV, the process is as follows:

  1. Interview with our Recruitment Specialist.
  2. We’ll ask you to complete a small test project.
  3. Interview with Szymon, our CMO, Rafal, our Head of Product Marketing, and a proper Product Manager.
  4. The practice run with your trial day at LiveChat, where you’ll also meet your future team.

As we are a remote-first company, the process is also fully remote.

Benefits

Come for:

  • Working in an environment of passionate people on big-league projects (on products that attract more than 32k paid customers worldwide and counting) and used worldwide by millions of people every month.
  • Ability to work from anywhere. We are remote-first neophytes, but it’s not temporary. We like it this way, and it has become permanent.
  • Solid salary with all government expenses covered. Any change in obligatory government fees is automatically adjusted in your salary.
  • All the equipment and tools you will ever need to succeed in your work.
  • A dedicated spot just for you on our Team page.

Stay:

  • Healthy. We cover a private healthcare plan for you.
  • Fit. We cover a Multisport (or equivalent) program for you so you can invest in your wellbeing.
  • Related. Each team has a recurring integration budget to spend on team-building activities, and each employee has a similar personal budget.
  • Comfortable. Do you live in Wroclaw or nearby and prefer to come to the office? You can join our pet-friendly coworking space any time you want.

Support for your self-development with:

  • Free access to Udemy courses,
  • Every book you’d ever want from Amazon,
  • Ability to participate in internal (e.g. our LiveChat Academy) and external workshops (e.g. Reforge),
  • Time and space for your creativity and ideas to be shared during our Side Project Days.

Our mission is to help people and businesses communicate better and fully express themselves. Join us on this journey and let’s build the best customer service products together!

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