SEO Manager (B2B SaaS, US Market)

Marketing

Remote Full-time

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About this role

Text is an AI-first customer service platform. We’re hiring a pipeline-driven SEO Manager to own organic growth for the US market across both classic SEO and the new frontier — GEO/AEO for AI Overviews and answer engines.

Apply if you’re hungry to win, self-directed, and wired to scale. You’ll bootstrap fast by leveraging the reach of our existing properties — text.com, livechat.com, chatbot.com, helpdesk.com (and 50+ more) — to capture demand, create new demand, and turn visibility into traffic, traffic into leads, and leads into revenue.

What you’ll do

  • Own the US-focused organic strategy across SEO and GEO/AEO: win in Google/Bing SERPs, AI Overviews, and answer engines (e.g., ChatGPT/Perplexity/Copilot) with measurable pipeline goals.

  • Map demand by intent and persona and build topic clusters, entity maps, and a quarterly roadmap tied to buying stages.

  • Help us build answer-first pages LLMs and humans cite.

  • Programmatic SEO at quality without thin or duplicative content.

  • Secure and sustain AI Overview presence: identify opportunities, adapt page structures, and monitor citations/coverage.

  • Implement robust structured data (JSON-LD) and maintain content-schema parity.

  • Guard technical health: crawlability, indexation, internal linking, canonicals, JS rendering, Core Web Vitals, sitemaps, robots, redirects, pagination, index bloat.

  • Strengthen entity/brand signals for knowledge graphs: consistent naming, sameAs profiles, author pages, digital PR mentions.

  • Help us run ethical authority building and digital PR: thought-leadership placements, data studies, partner co-marketing, unlinked-mention reclamation.

  • Help us own review/directory ecosystems (G2, Capterra, Gartner Peer Insights): category fit, profile completeness, and high-quality reviews.

  • Partner with PMM, Growth, and ABM on SERP coverage (ads + organic + AIO), landing pages, and programs that lower CAC.

  • Report what matters: dashboards that connect organic to MQL/SQL/pipeline/ARR; share-of-voice and AIO presence tracking.

  • Scale impact via our product network (text.com, livechat.com, chatbot.com, helpdesk.com, and more): cross-site internal links, hub-and-spoke structures, and consistent schema/information architecture.

  • GitHub commits/edits/improvements

  • Overseeing 50+ domains of various strength (several of them DR=90+)

  • Suggest/collaborate/run R&D projects in SEO and GEO/AEO

What good looks like (first 90 days)

  • Ship a US-focused organic strategy and scorecard tied to pipeline targets, including GEO/AEO objectives.

  • Complete tech and content audits; fix critical blockers (CWV, rendering, index bloat) and stand up high-leverage internal linking.

  • Launch GEO/AEO monitoring, secure first AI Overview citations/mentions, and document winning patterns.

  • Roll out structured data coverage across priority templates with validation and change-management.

  • Publish programmatic template(s) and 5–10 high-intent pages that convert.

  • Stand up dashboards (GA4, GSC, rank/SOV, AIO presence) and a weekly experiment cadence.

Required experience

  • No less than 4–8 years of hands-on SEO for B2B SaaS targeting the US market, accountable for pipeline — not just traffic.

  • Proven wins in non-brand growth, programmatic SEO, and converting high-intent pages (pricing, demo, comparisons).

  • Demonstrated GEO/AEO experience: understanding AI Overviews/answer engines and how to earn/retain citations.

  • Strong technical SEO (rendering, CWV, canonicals, log-files), structured data, and internal linking architecture.

  • Comfortable with analytics (GA4, GSC, Looker Studio), experimentation, and tying work to MQL/SQL/opportunity/ARR.

  • AI-assisted workflows: prompt craft, quality control, originality checks, and fact-checking standards.

  • Ability to self-direct and own outcomes in partnership with other teams.

Skills and traits we value

  • Results-obsessed and owner mindset — you set goals, ship fast, and learn even faster.

  • Pioneer’s curiosity about market and SERP shifts; you stay on top and try new patterns before they’re mainstream.

  • Scale thinking: systems, templates, and automation over one-offs.

  • Editorial rigor: clarity, accuracy, sourcing, and brand voice.

  • Structured problem-solving and crisp communication with technical and non-technical stakeholders.

Tools you’ll likely use here

(You don’t need every logo — show depth where you have it.)

  • SEO/Research: Ahrefs, GSC, Keyword Insights/AlsoAsked, Clearscope/Surfer, Screaming Frog/JetOctopus/Oncrawl.

  • GEO/AEO & SERP intel: visibility monitors, custom scrapes, Perplexity/Bing/Google labs tracking.

  • Analytics/Reporting: GA4, Looker Studio/Tableau; UTM hygiene; SQL/BigQuery a plus.

  • Perf/Tech: PageSpeed Insights, WebPageTest, log-file tools; GTM; schema testers/validators.

  • CMS/Dev: Statamic/WordPress; HTML/Markdown/Git flows.

Nice to have

  • Experience with ABM alignment and lifecycle programs.

  • Integrations/API/docs SEO, marketplaces, and developer content.

  • Digital PR network and data-journalism chops.

  • Internationalization strategy and hreflang.

  • Comfort reading JS and debugging SPA rendering.

Success metrics (owned/influenced)

  • US pipeline from organic (MQLs, SQLs, opps, ARR).

  • Share of voice on ICP topics and categories (brand + non-brand).

  • AI Overview / answer-engine presence and citations that drive qualified traffic.

  • Conversion rates for demo/trial/pricing and comparison pages.

  • Coverage & depth across integrations/use cases/alternatives; content freshness and decay control.

  • Technical health: Core Web Vitals, index hygiene, internal linking, structured data coverage.

  • Authority growth: high-fit referring domains, review velocity/quality (G2/Capterra), and entity/knowledge-graph strength.

How we work

We’re a hybrid team – remote when it makes sense, onsite when it matters most.

Once per quarter, your whole team spends 5 working days together at our Wrocław office – a time for focused execution, unblocking work, and driving key outcomes.

Our office is open year-round – drop by anytime.

Benefits

We don’t want you to worry about all the basic benefits - like a Multisport card, private health care, or a home office equipment budget.

What we really want you to feel and what we believe in is that the real benefits come from the culture we’ve built.

With a hybrid work model, unlimited paid days off and sick days policy, an environment focused on outcomes instead of worked hours, and people dedicated to their work, you’ll find a workplace where you can thrive.

And here’s the icing on the cake: you’ll have the opportunity to work with the makers behind all Text products: LiveChatChatBotHelpDeskKnowledgeBaseOpenWidget.

Recruitment process

Do you already feel like you belong here?

It’s time to fill out the application form and attach your CV. Here’s what happens next in our fully remote recruitment process:

Interview with our recruitment specialist

Get yourself something to drink and let’s talk. Tell us about your professional experience, the results of your work, and your values. We’ll tell you a little bit about the company, products, and company culture. We’ll also talk about the money and your availability.

Video call with your future team leaders

At this stage, we’ll test your craft to see the value you can bring to the company. The most important part? You’ll find out everything about the challenges in your role, and we’ll find out everything we need to know about your experience.

A remote practice run

We’ll give you a project to work on for a few hours. You’ll also meet the people that’ll give you tips, advice, and access to data and tools so you can feel like you’re already a part of the team. Get familiar with our atmosphere, the workflow, and the people. All in all, we’ll help you make a well-informed decision.

Apply now

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