Regional Marketing Manager, SEMrush
The last decade has been defined by the customer becoming the center of nearly every business initiative. From becoming “friends” with customers via social media to getting inside their pockets via smartphone apps to offering customer support 24 x 7 x 365, businesses have pulled... read more
7 min read | Aug 03 |
It’s easy to envy great brands for their loyal customer base or their fabulous products. However beneath that sheen of success, we don’t get to see the thousands of hours... read more
5 min read | Oct 24 |
The best customer loyalty practices are those that are lined up with the company’s goals and beliefs. There are innumerable examples of customer service, where company... read more
6 min read | Sep 23 |
Over the past few years, the basic process of planning a marketing strategy has been more or less the same, with only a few minor tweaks brought about by advanced tools... read more
6 min read | Sep 23 | Rohan Ayyar
Over the past few years, the basic process of planning a marketing strategy has been more... read more
8 min read | Apr 12 | Rohan Ayyar
An angry customer is a business nightmare, right? Wrong. An angry customer is a business... read more
6 min read | Sep 23 |
Over the past few years, the basic process of planning a marketing strategy has been more or less the same, with only a few minor tweaks brought about by advanced tools... read more
8 min read | Apr 12 |
An angry customer is a business nightmare, right? Wrong. An angry customer is a business opportunity. If you handle your complaints process right, you can transform an... read more
