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What’s the Voice of the Customer and Why Will It Kill Your Sales if You Don’t Have It?
Do you remember the last time you bought something online? Can you remember what convinced you to choose a particular product or service over other options? We’re swamped with ads all over the web. Whether it’s social media, mobile apps, or a simple Google search results page,... read more
How to Write Better Subject Lines and Increase Your Email Open Rates
What’s the most important part of an email? At first, you might think that it’s obviously what you find inside after you open that email. The truth is, nothing is more important than your email’s subject line. It’s like the headline of an article. An article needs to have a good... read more
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