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Real-time live chat software tool, LiveChat, which provides sales and support for eCommerce sites has updated its flagship product. This update is centered around a design change that helps with seamless chat adoption, as well increased speed and workflow for customer service representatives.

ModCloth also encourages highly interactive customer engagement on its own site using live chat as guided help for its FAQ pages. Thanks to software from LiveChat, site visitors can make an appointment with one of the company’s “Modstylists,” who offer personalized style tips and product recommendations. The company has about 8,000 to 10,000 chat sessions per month, according to Mariusz Cieply, CEO of LiveChat.

As LiveChat wrapped up a site redesign in 2011, they felt happy with the new website’s look and feel but were uncertain how it would perform. They wanted an elegant, beautiful website, but the primary goal, according to CMO Szymon Klimczak, was functionality. In particular, LiveChat wanted the new site to nudge more visitors to sign up for a free trial.

Again, customer support chat is not something you want to develop or maintain on your own, even if your app itself has support for chat. The reason? Because customer support chat is different by nature (one to many, operators, canned responses, logging), plus you don’t want to mix things up. Best example is GROU.PS. At GROU.PS, we provide our groups with a nice chat service, and we’re masters of ejabberd, yet we’ve decided to go with LiveChat because otherwise it’s just a big headache.

Office supplies e-commerce site SupplyGeeks.com boosts conversion rates using LiveChat software. Real-time communication tool assists customers in finding the right products at the right price.

The LiveChat app enables you to provide real-time support to fans or potential customers with live-chat and survey windows. App shows visitor info, such as location and keywords used to get to your site. Get conversion rates, satisfaction info, searchable archived conversations, and more.

Unlike other services, LiveChat offers a range of innovative features and third-party integration modules. You can use Facebook to gain access to your users’ social media profiles, Skype to elevate the chat into a phone call and Join.Me to perform a screen share. LiveChat also offers a free trial that makes trying this service a no-brainer.

LiveChat announced the completion of a management buy-out from their previous investors, Naspers, a South African-based multinational media group. The management buy-out is backed by funding from Tar Heel Capital, giving the LiveChat founding team a 60% stake in the company. The investor buyout is quite an unusual circumstance in business–it only happens when a company wants more equity control.

The founding team of LiveChat, which delivers real-time software and web analytics solutions for e-commerce sales and support teams, has completed a management buy-out to regain control over the company, TechCrunch has learned.

It’s no secret that we’ve entered the era of the connected consumer, where information and merchandise are available at the click of a mouse or tap of a screen. Today’s consumers truly expect instant answers; a convenient world where everything is as quick and easy as Amazon’s one-click shopping.